Legal

Privacy Policy

Last Updated: March 15, 2024

Quick Summary

CarProximity is committed to protecting your privacy. This policy explains how we collect, use, and protect your personal information when you use our geofencing marketing platform.

1. Information We Collect

1.1 Information You Provide

When you sign up for CarProximity, we collect:

  • Name, email address, phone number
  • Company name and business information
  • Billing and payment information
  • Campaign preferences and settings
  • Communication preferences

1.2 Location Data

Our platform processes location data to deliver geofencing services:

  • Anonymous Location Signals: We receive anonymized location data from mobile advertising exchanges to deliver ads to users within your defined geofences
  • Aggregated Data: We collect aggregated visit data to measure campaign performance
  • No Personal Identification: Location data is processed in real-time and not linked to personally identifiable information

1.3 Automatically Collected Data

We automatically collect:

  • IP addresses and device information
  • Browser type and version
  • Usage data and analytics
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

  • Provide and improve our geofencing marketing services
  • Process your campaigns and deliver ads
  • Communicate with you about your account and campaigns
  • Provide customer support
  • Send marketing communications (with your consent)
  • Comply with legal obligations
  • Prevent fraud and ensure platform security

3. Information Sharing

3.1 Service Providers

We share information with trusted third-party service providers who help us operate our platform:

  • Cloud hosting providers (AWS, Google Cloud)
  • Payment processors (Stripe, PayPal)
  • Mobile advertising exchanges and networks
  • Analytics providers
  • Customer support tools

3.2 Legal Requirements

We may disclose information when required by law or to:

  • Comply with legal processes or government requests
  • Enforce our Terms of Service
  • Protect our rights, property, or safety
  • Prevent fraud or security threats

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of data in transit and at rest (TLS/SSL)
  • Regular security audits and penetration testing
  • Access controls and authentication requirements
  • Employee training on data protection
  • SOC 2 Type II compliance

5. Your Rights and Choices

5.1 Access and Correction

You have the right to access and update your personal information through your account dashboard or by contacting us.

5.2 Data Deletion

You can request deletion of your account and associated data by contacting support@carproximity.com. We will retain certain information as required by law.

5.3 Marketing Communications

You can opt out of marketing emails by clicking "unsubscribe" in any email or updating your communication preferences.

5.4 Cookies

You can control cookies through your browser settings. Note that disabling cookies may limit platform functionality.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide services. After account closure, we retain data for:

  • Legal compliance (typically 7 years for financial records)
  • Dispute resolution
  • Fraud prevention

7. Children's Privacy

Our services are not intended for individuals under 18. We do not knowingly collect information from children.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for international transfers.

9. State-Specific Privacy Rights

9.1 California Residents (CCPA)

California residents have the right to:

  • Know what personal information we collect, use, and share
  • Request deletion of personal information
  • Opt-out of the sale of personal information (we do not sell personal information)
  • Non-discrimination for exercising privacy rights

9.2 Virginia, Colorado, Connecticut, Utah Residents

Residents of these states have similar rights under state privacy laws. Contact us to exercise your rights.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes via email or platform notification. Continued use of our services constitutes acceptance of the updated policy.

11. Contact Us

For privacy-related questions or to exercise your rights:

Email: privacy@carproximity.com
Mail: CarProximity, Inc.
Attn: Privacy Officer
123 Marketing Drive
San Francisco, CA 94105
Phone: (888) 555-PROX